Sunday, September 10, 2006

Visibly Absent

Tessa Alexander over at project galvanise in Trini.

In her own words: "my installation is based on the recent saturation of visual imagery and marketing extravagance by the mobile phone companies bMobile and Digicel in the Trinidad and Tobago market. Although this type of marketing is global and "progressive", it is the first time that such aggressive marketing and branding have been used in this country... The installation is not against technology, but rather aims to open up discussion about superficial marketing and the money used to create illusions of progress amid disempowerment, versus socially responsible marketing (which I feel is "visibly absent") that could actually bring about positive change and therefore real progress. "

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