"Marco Cicala, a Leftist Italian journalist, told me about his recent weird experience: when, in an article, he once used the word "capitalism," the editor asked him if the use of this term is really necessary - could he not replace it by a synonymous one, like "economy"? What better proof of the total triumph of capitalism than the virtual disappearance of the very term in the last 2 or 3 decades? No one, with the exception of a few allegedly archaic Marxists, refers to capitalism any longer. The term was simply struck from the vocabulary of politicians, trade unionists, writers and journalists - even of social scientists"
From Slavoj Zizek